Press Release – COMING IN MAY!

 

Les Nouvelles Esthétiques & Spa wraps up spring with a spotlight on novel industry developments

 

Coral Gables, FL—April 22, 2015—The May issue of LNE & Spa has arrived, and as always, we are excited to share the most cutting-edge trends in the spa and skin care industry. Our special Makeup Guide this month has all the information you need to build and grow a successful makeup business in your spa. Get ideas for your makeup retail lineup with the exciting innovations in our “Artists’ Essentials” photo shoot.

 

Tampering with temps

With the weather is warming up, now is the time to cool some of your treatments down! Caroline Canetti explores how spas are utilizing the benefits of both hot and cold in their facial services in “Ice+Fire.”

 

Just for guys

Right in time for Father’s Day, “It’s Raining Men!” Make sure you’re ready for the barrage of new male guests you’ll be seeing in your spa in the coming months. This complete guide to all the latest developments for men’s spa treatments by Caroline Canetti shares everything you need to stay on top of the most recent treatment trends for dudes.

 

Strategic analysis

Assess (and improve) the health of your business with a straightforward look at the “Facts and Figures” by Gia DeRose. Follow this comprehensive plan of action to determine your business’ strengths and weaknesses, create tactics for improvement, measure the results and ultimately improve your bottom line!

 

Holistic high

Learn all about the emergence of cannabis in the wellness industry from “Hashing it Out” by Nathalie Gouillou. Find out about the skin care benefits, how it can be utilized in the spa and legal factors you need to know.

 

Hairy Harrys

The rise of the lumbersexual is a trend you can’t ignore—male facial hair is everywhere! Michael Bruggeman explains how to get in on the grooming action by customizing facial hair for this new type of “Modern Man.” Learn the distinctions between retro, metro and lumber sexuals so you can cater your grooming services to appeal to them.

 

This is just a handful of the articles you will find in the upcoming edition of Les Nouvelles Esthétiques & Spa. Also learn about “His and Her Aging Concerns,” Cha-Cha-Chia!”, “Ice+Fire” and “Organic Entrepreneurship,” among many other features!

 

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Les Nouvelles Esthétiques & Spa was founded more than 50 years ago in Paris, France. With a global network of 25 publications and 25 trade shows worldwide, the company remains the largest international source of industry-related information for skin care and spa professionals.